How Undercover Filming Exposed a £28 Million Timeshare Scam

It has been described as a major deceptions of its nature in the Britain.

Altogether 14 individuals have been convicted for their involvement in a multi-million pound conspiracy to cheat over 3,500 holiday ownership investors.

The victims were eager to terminate decades-old timeshare contracts and went looking for help.

Most were from 60 and 80. More than 500 of them surrendered over £10,000, and one handed over more than £80,000.

Those affected were faced intense presentations extending for six hours. They were left out of pocket, owning useless fake "credits" and continued to be trapped in costly vacation property deals they frequently were unable to use.

The Company Behind the Scam

The company at the heart of the scam was the organization in question. They collected people's money to fund the proprietors' opulent way of life of prestigious schooling, high-end properties and exclusive air travel.

The man at the helm of the organization, the company director, was handed a 90-month sentence in January for conspiracy to defraud.

On Friday, his partner another individual was one of the final three to hear their sentences.

She was handed a two-year long deferred imprisonment at Southwark Crown Court after pleading guilty to illegal fund handling.

The outcome represents a extended wait and signifies a huge win for the people who spoke out, the authorities and the Crown.

The Way the Investigation Began

I first heard about the company came in the mid-2016. I was working in the reporting team of a broadcasting service, creating current affairs features.

A colleague pointed out that his parent had assumed the ownership of a timeshare apartment in Spain and, after years of holidays, had begun looking to terminate the agreement.

It is important to recall how widespread vacation properties had become with UK travelers in the 1980s and 1990s.

Vacation properties permitted individuals to use the equivalent unit every year, or exchange their weeks with fellow investors who had units in other resorts. Approximately 600,000 holiday enthusiasts accepted that opportunity.

The early surge was linked to a many reports about dishonest operators fraudulently marketing units. They appeared frequently on investigative shows.

The typical holiday ownership agreement bound owners for decades.

In that period, those holders who had used their regular accommodation in the resort for a long time were advancing in years, and many were hoping to say farewell to their vacation investments.

A number had health issues and found it difficult to access their properties. A few just believed they'd enjoyed sufficient use from them. And others had died, in many cases bequeathing their loved ones to inherit the contracts - plus their annual payments and service charges.

The Undercover Operation Progresses

This was the situation the relative had been placed. She browsed the internet for solutions and found SMT, a firm whose digital platform assured to release her from her agreement.

Yet, having made a payment and arranged an appointment with them, her relatives smelled a rat.

Further research uncovered hundreds of people reporting they had submitted funds and received no benefit from the service. In fact, they had been left out of pocket. A lot of it.

The reporting group started looking into what was occurring. It soon emerged that there were dubious individuals active in the vacation property industry.

One lawyer had numerous client reports aiming to litigate against the organization.

The team interviewed individuals who had used the firm and they all told the same story. They assumed the firm would purchase their timeshare off them but when they participated in a session (for which they submitted funds initially) they were advised there was no potential buyers.

In place of that, they were encouraged - actually pressured - to commit further cash acquiring "the firm's incentive scheme", linked to the business's umbrella group, the parent organization.

The precise definition was somewhat vague. They appeared to be a kind of currency, giving access to discount travel and services and consumer discounts.

And they were reportedly "transferable with fellow investors, some time down the line.

Paying cash up front now would result in an eventual payoff that would cover the company's charges and leave the investor ahead financially, released finally from their troublesome agreement.

An unrealistic promise? Certainly, that proved correct.

A 'Bait-and-Switch Scheme'

If these accounts were correct, this was a major deception.

The technique is termed a "deceptive marketing."

Someone - specifically SMT - "baits" the client by marketing a specific service only to then say that's not available, pushing the client in the direction of a different, lower-quality option.

This is against the law. Armed with all the evidence we had assembled, we made the case to discreetly video one of the firm's consultations.

This takes time, effort, and strong justifications for why this is the exclusive approach to collect the data required to prove wrongdoing.

Once authorized, our small team organized a appointment with one of the firm's agents in the English town.

Acting as a member of the public hoping to assist his parent out of her timeshare contract|holiday ownership agreement

Tamara Frank
Tamara Frank

A seasoned communication strategist with over 10 years of experience in nonprofit and corporate sectors, passionate about storytelling and digital engagement.